We build and execute effective Google Ads, Microsoft Ads and LinkedIn Ads
Lead Gen For B2B SaaS Companies
B2B SaaS + Google Ads / Microsoft Ads / LinkedIn Ads
Scaling lead generation in the B2B SaaS space is tough. Whether you're selling project management software, compliance tools, or vertical-specific platforms, you're targeting busy decision-makers who do their homework—often across weeks or even months.
High click costs, long sales cycles, and noisy competitive markets make it even harder to build consistent pipeline from paid ads. Without the right strategy, it’s easy to burn budget chasing top-of-funnel traffic that never converts. A one-size-fits-all ad campaign won’t cut it when your buyer expects relevance, proof, and clarity—before they ever book a demo.
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We Are Trusted By B2B Brands
Our Approach to B2B SaaS Paid Ads
We’ve helped B2B SaaS companies go from underperforming paid media to full-funnel systems that generate qualified demo requests and increase sales pipeline. From $5K to $100K+ in monthly ad spend, we’ve optimized campaigns for HR software, productivity platforms, compliance solutions, and more.
Our team brings not only channel expertise, but the strategic thinking to segment audiences, prioritize high-value traffic, and build messaging that speaks directly to buyers. We know which SaaS offers are ready to scale—and which ones still need refinement. If we don't think your paid strategy is ready to grow profitably, we’ll tell you. That kind of honest feedback is part of what makes our client partnerships so effective.
We're not perfect, but our clients actually like working with us.
Just to name a few...
Advantages of Working With Us
Deep Paid Ads Lead Gen. Expertise
We don't just throw up search ads. Knowing how to run Google Ads + LinkedIn Ads is one thing. Knowing how turn paid ads into a predictable lead engine is another.
We bring both — deep platform mastery and a real understanding of how successful lead gen funnels work.
Adapting to AI-Driven Change
As AI transforms the ad platforms, the rules of performance marketing are changing.
We continuously study new features, run controlled experiments, and evolve our strategy. This helps us spot emerging opportunities early — turning platform changes into a competitive advantage and improved ROI for our clients.
We Take On Work We Can Win
We don’t take on clients unless we’re confident we can win for them. If the fit isn’t there, we’d rather tell you upfront than waste your budget and our energy.
The result is better, longer partnerships, stronger performance, and accounts with a real chance to scale.
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Subservices We Support
HR Software
CRM Platforms
Project Management Tools
Compliance Management Solutions
Vertical-Specific SaaS (e.g., Healthcare, Logistics)
Financial Planning Software
Collaboration and Productivity Tools
Data Analytics and BI Platforms
Testimonials
What's It Like Working With Us?
"I’ve been working with Devslove for almost a year now and their team has upgraded our paid acquisition strategy across all areas. Their team is not only clearly experts in the field, but they’re also incredibly communicative, take the time to understand the ins and outs of your brand and its goals, and educate you along the way. I’d highly recommend Devslove for any brand looking to hire a vendor for paid ads management."
Alison Osborne
VP of Marketing - Quill Inc.
"It's been nothing short of a game-changer for our paid advertising campaigns. What truly set them apart is his uncanny ability to spot areas of improvement. They don’t just rest on the laurels of past successes. Instead, they proactively reach out with insights and recommendations, always with an eye towards innovative approaches to achieve our goals. If you're looking for someone who is not just technically proficient but also genuinely passionate, we highly recommended!"
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Ashley Johnston
Marketing Director, JDXpert
"Devslove is great to work with! Very communicative, proactive and intuitive, yet, creative strategies."
Jaclyn Curtis
CEO - bant.io & zopto.com